Scope

Packaging Design
Illustration
Character Animation

Martell Blue Swift Quavo Limited Edition

This project for Martell Blue Swift Limited Edition is as unique as the product - the first VSOP cognac to be finished in Kentucky bourbon casks. Quavo is a long-standing ambassador of Maison Martell whose influence spans music, art and fashion. So it was an exciting opportunity for us to collaborate with Martell on this project.

We built the design concept around doodles of dynamic and iconic elements of Martell and hip-hop culture. This illustrates the cultural fusion represented by Martell Blue Swift and provides a design that resonates with both the Martell and Quavo brands.

The result is an eye-catching bottle label and gift box with great on-shelf impact!

BS-pack-trois-quart-+-bouteille-face-Front.png

The visual concept looks great on social media as well

We also created a character animation of Quavo which appears on the pack via augmented reality.

We built the design concept around doodles of dynamic and iconic elements of Martell and hip-hop culture. This illustrates the cultural fusion represented by Martell Blue Swift and provides a design that resonates with both the Martell and Quavo brands.

The result is an eye-catching bottle label and gift box with great on-shelf impact!

The visual concept looks great on social media as well

We also created a character animation of Quavo which appears on the pack via augmented reality.

Ferrari Portofino Launch